Don't waste time with the Shift key. Upper or lower case doesn't matter with Google. "New York"
or "new york"
will yield the same results.
Use spaces to separate words. The common words in
etc. will be ignored. You don't have to use AND
to indicate that you want both words included - it's done automatically.
There is one major exception to both tips #3a and #3b: the word or
. If you use lowercase or
it will be ignored as a common word. For example, dogs or cats
will return dogs & cats
, dogs, cats
, dogs and cats
... But, if you use the uppercase OR
, as in cats OR dogs
you'll get pages on dogs and pages on cats, etc.